E17 - Managing your internal account: Enabling alignment and collaboration within your company

Account managers frequently report that building internal alignment is harder than getting buy-in from customers. But being responsive and delivering breakthrough value to strategic accounts requires an ability to harness capabilities and resources across the enterprise. During this highly interactive and application-based session, we will share several practical frameworks and tools for influence and internal alignment.


  • Develop and implement effective influence strategies
  • Avoid common influence traps that even the most experienced of us often fall into
  • Build multiparty alignment and buy-in – across business units and with internal business partners like Finance, Legal and R&D
  • Transform disagreement and conflict into an engine of creative thinking and innovation
  • Optimize account management strategies and sell complex solutions

Faculty: Vantage Partners