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Webinar – Executive Presence for Strategic Account Managers
Strategic Account Managers are expected to collaborate effectively with customer contacts at all levels. One of the most critical stakeholders we work with are senior-level executives. C-suite executives have high expectations, and we must be at our best to meet and exceed them.
For us to confidently connect with these individuals, our executive presence must be strong. Our preparation, image, message delivery, and conduct all have an impact on the customer, for better or worse. Mark Shonka, Co-CEO, IMPAX Corporation, answers the question, “What is executive presence, and how do I develop it?” This webinar will provide usable ideas to help any SAM assess and strengthen their executive presence. Watch now.
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Developing amazing SAMs at Airbus Defence and Space
Airbus Defence and Space adapted the training of its key account managers (KAMs) to develop a three-stage program which utilizes external experts and a simulation-based online game.
Author(s): Edmund Bradford, Managing Director, Market2Win Ltd, and Andreas Pilz, Head of KAM Program, Airbus Defence and Space Read the article.
Find what works for you on the 2023 calendar!
SAMA Academy is designed to transform your good SAMs into great ones. Offered throughout the year, in-person and live online, these skill-building courses enhance and expand capabilities in specific areas shown time and again to lead to superior business results. Recommended for SAMs, their extended teams and SAM program leaders, many of the workshops offer credit toward SAMA’s Certified Strategic Account Manager (CSAM) program. Learn more.