CUSTOMER ENGAGEMENT ASSESSMENT

The Customer Engagement Assessment examines eight critical areas of B2B customer engagement and the impact of your existing strategy and management. You will receive engagement scores for each focus area, as well as a comprehensive Customer Engagement Score that measures the effectiveness of your current approach. The output connects the perceptions of leaders in order to spark dialogue towards building alignment.

The eight focus areas include:

• Customer-Centric Culture
• Commitment to Customer Engagement
• Customer Engagement Strategy
• Internal Team Alignment and Engagement
• Co-Innovation with Customers
• Value Add from Customer Engagement
• Customer Engagement Programs
• Customer Advocacy

Become a corporate member today to start your complimentary Customer Engagement assessment.

For more information and to get started, please email Joel Schaafsma at schaafsma@strategicaccounts.org.