UNLOCK THE POWER OF STRATEGIC ACCOUNT MANAGEMENT
Strategic Account Management Association (SAMA), alongside ARPEDIO, MP Consulting, and Mercuri, extends a warm invitation to join us for a day of innovation and insight at the SAMA European Executive Symposium. This exclusive event unfolds at the DHL Innovation Center, located right between Cologne and Bonn, Germany. The recommended audience is business leaders, SAM/KAM executives, program leaders, and those responsible for driving the SAM/KAM initiative.
Sign up here
EVENT DETAILS
WHEN
March 12, 2024, from 12:30-19:30
WHERE
DHL Innovation Center, Junkersring 55, 53844 Troisdorf (between Bonn and Cologne), Germany
COST
SAMA Corporate Members: 2 free seats, additional seats at €300.*
Non-SAMA Members: €490.
*To use Corporate Members free seats, email registration@strategicaccounts.org.
AGENDA
| 12:30 - 13:30 | Tour of DHL Innovation Center |
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| 13:30 - 13:45 | Welcome from SAMA Executive Leadership |
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| 13:45 - 14:15 | Session: Managing the SAM Program Hype Cycle by Hajo Rapp, SVP Strategic Account Management and Sales Excellence, TÜV SÜD |
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| 14:15 - 15:00 |
Session: Increase Market Share and Profitability with SAM – C-level Role and Responsibilities by Gerhard Herold, MP Consulting; and Wolfgang Schwarz, Head of Global Key Account Management, ZEISS Industrial Quality Solutions, Carl Zeiss Industrielle Messtechnik GmbH |
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| 15:00 - 15:20 | Break |
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| 15:20 - 15:50 | Panel discussion: The Digital Edge in Key Account Management: Insights from DHL’s Transformation Journey by Christian Portmann, Vice President Sales Development & Performance Management, DHL and Ulrik Monberg, CEO and Founder, ARPEDIO |
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| 15:50 - 17:30 | Workshop / World Cafe: Engage in discussions on pertinent challenges and exchange best practices for effective strategic account management led by Marcus Redemann, Management Partner, Mercuri International |
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| 17:30 - 18:00 |
Closing from SAMA |
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| 18:00 - 19:30 | Networking with refreshments |
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Reserve your spot today!
Secure your seat and be part of an event that shapes the future of strategic account management.
We’re here to help. Contact us for more information or assistance at registration@strategicaccounts.org.
For SAMA Corporate Members, kindly confirm your attendance to claim your complimentary seats by emailing registration@strategicaccounts.org directly.
Hotel Information
If you are seeking to reserve a hotel room in close proximity to the DHL Innovation Center, the following recommendations are provided:
Address: Echternachstraße 4, 53842 Troisdorf
Distance: Approximately 1 km
Category: 3 Stars
Address: Heerstraße 2a, 53859 Niederkassel-Uckendorf
Distance: Approximately 2.5 km
Category: 4-Star Superior