Welcome to SAMA News & Announcements

Whenever something deserves a little extra attention — and celebration — you’ll find it here.

This page is your go-to hub for major updates, milestone achievements, and standout moments across the SAMA community. From Board of Directors announcements to SAMA Award winners, and from leadership recognitions to game-changing initiatives, this is where we spotlight the people, programs, and progress propelling the future of strategic account management.

SAMA Announces Libby Souder as Chief Executive Officer

Chicago, IL – February 2026 – The Strategic Account Management Association (SAMA) is pleased to announce the appointment of Libby Souder as Chief Executive Officer, marking an important milestone in the organization’s continued evolution and long-term strategic direction.

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SAMA Welcomes Ryan Martin as Director of Customer Solutions and Marketing
Chicago, IL – January 2026 – The Strategic Account Management Association (SAMA) is pleased to announce the appointment of Ryan Martin as Director of Customer Solutions and Marketing, a role that reinforces SAMA’s commitment to delivering practical, high-impact value to its global member community. Read more
Danielle Matteson Appointed to the SAMA Board of Directors
Chicago, IL – December 2025 – The Strategic Account Management Association (SAMA) is excited to announce the appointment of Danielle Matteson, Senior Director of Global Advanced Services & CX Strategic Accounts at Pure Storage, Inc., to its Board of Directors. Read more
Alex Tremblot Appointed to the SAMA Board of Directors

Chicago, IL – December 2025 – The Strategic Account Management Association (SAMA) is pleased to announce the appointment of Alex Tremblot, Vice President of the Group Strategic Accounts Program at Air Liquide, to its Board of Directors, effective December 2025. Read more

Zine E. Moufakir Appointed to the SAMA Board of Directors
Chicago, IL – December 2025 – The Strategic Account Management Association (SAMA) is proud to announce the appointment of Zine E. Moufakir, Senior Director of Global Commercial Readiness at Honeywell International Inc., to its Board of Directors. Read more
Dominique Côté Transitions from SAMA Board Member to Distinguished Board Advisor

Chicago, IL – May 2025 – The Strategic Account Management Association (SAMA) is pleased to announce the appointment of Dominique Côté as a Distinguished Board Advisor. With a remarkable history of collaboration and leadership with our organization, Dominique’s appointment marks a significant milestone in our ongoing commitment to excellence in strategic account management.

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Ron Davis Transitions from Active Board Member to Distinguished Board Advisor

Chicago, IL – April 2025 –  The Strategic Account Management Association (SAMA) is pleased to announce that Ron Davis, a respected executive and longtime member of our Board of Directors, will be transitioning to the role of Distinguished Board Advisor, effective April 2025. Ron has retired from Zurich Insurance after a remarkable tenure as Executive Vice President, Global Head of Customer Management at Zurich.

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Christine Marsh Appointed to the SAMA Board of Directors

Chicago, IL – March 2025 – The Strategic Account Management Association (SAMA) is excited to announce the appointment of Christine (Chris) Marsh, Senior Vice President at Boehringer Ingelheim Pharmaceuticals, Inc., to its Board of Directors, effective March 2025.

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Mary V. Ruiz Joins the SAMA Board of Directors

Chicago, IL – March 2025 – The Strategic Account Management Association (SAMA) is thrilled to announce the appointment of Mary V. Ruiz to its Board of Directors. Known for her robust leadership and advocacy in the field of strategic accounts, Mary will bring her extensive experience to the board, effective immediately.

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Brad Weintraub Joins the SAMA Board of Directors

Chicago, IL – March 2025 – The Strategic Account Management Association (SAMA) is proud to announce the appointment of Brad Weintraub to its Board of Directors. Brad currently leads AVI-SPL’s Global Strategic Accounts Program (GSAP), where he has successfully driven the program’s growth and strengthened strategic alignment with leading global and enterprise customers across diverse industries and regions.

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SAMA Appoints Three New Members to Board of Directors

Chicago, IL – March 2025 – The Strategic Account Management Association (SAMA) is proud to welcome three distinguished leaders to its Board of Directors.

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