Upcoming Webcasts
June 25, 2026 | 10AM CST and 11 AM EST
Presenter: Adrian Davis, President, Whetstone
Strategic accounts succeed or fail based on alignment. Not just with the customer, but across internal cross functional teams. In the closing keynote at the SAMA conference, we explore the concept of High Stakes Alignment, the discipline of aligning deeply with the strategic priorities of your key account and then aligning your own organization to deliver innovation.
August 11, 2026 | 10AM CST and 11 AM EST
Popular Webcasts
The Irreplaceable Value of Human SAMs in an Age of AI (Part 1)
In this two-part webcast, you’ll explore why human sellers are still the most powerful differentiator in B2B — and why that’s not changing anytime soon.
The Irreplaceable Value of Human SAMs in an Age of AI (Part 2)
In this two-part webcast, you’ll explore why human sellers are still the most powerful differentiator in B2B — and why that’s not changing anytime soon.
From Beginning to Winning: Critical Building Blocks for Building and Sustaining a Strategic Accounts Program
Learn specific action to take if you are starting a SAM program or if you have already started a program and are looking for ways to benchmark your progress.