In a complex, highly regulated environment, Pfizer faced the challenge many leadership teams encounter: how to move beyond SAM training to sustained behavioral change that drives measurable business results. Working with Whetstone Inc., Pfizer’s leaders redefined how medical, sales, and operations work together on key accounts — creating a single, disciplined rhythm that delivers strategic impact without adding layers of bureaucracy.

In this 90-minute interactive session, Kristin Fitz-Coy and Adrian Davis will unpack the leadership decisions, governance structures, and change enablers that allowed this transformation to take hold and scale. You’ll see how senior leaders aligned multiple functions, built accountability into the culture, and kept executives engaged over the long term.

Benefits from attending this session:

• Understand the five-stage leadership journey from strategic design to collaborative impact, and how to adapt it for your environment.
• Learn how to align multiple functions into a unified account rhythm that accelerates results.
• Discover how to embed development into real work tied directly to revenue, retention, and strategic objectives.
• See how micro-habits and peer-led conversations reduce resistance and speed of adoption.
• Walk away with methods to measure impact, maintain momentum, and strengthen executive sponsorship.