In this episode of The SAMA Podcast, Namita Powers — Partner at ZS and member of SAMA’s Board of Directors — unpacks ZS’s latest research on key account management (KAM).
Namita shares why nearly 70% of KAM programs risk being sidelined, what separates high-performing programs from struggling ones, and how organizations can align executives, metrics, and customers for long-term success. She also previews her keynote shared at SAMA’s Pan-European Conference (October 22–23 in Paris): The Value of the Account Manager in an AI Era.
