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SAMA ACADEMY TRAINING

SAMA ACADEMY OFFERS INTENSIVE, A LA CARTE TRAINING AND EDUCATION

Workshops for practitioners at all levels and all stages of the SAM journey

 
Outstanding strategic account managers outperform average ones by a factor of 3X. And our research shows that only 35% of SAMs are performing “above average or outstanding.”

 

Why SAMA Training?

You can hire so-so SAMs; it’s actually not that hard. But to achieve distinctive, differentiating value for your company, only tailored, competency-driven training will consistently produce ace SAMs who dramatically outperform their peers. SAMA’s training is:

  • Designed specifically for strategic account managers
  • Based on a proven competency model developed from years of benchmarking data
  • Facilitated by a proven network of trainers who are experts in the art and science of strategic account management

 

 

SAMA OFFERS

SAMA Academy is a series of in-person and/or live, online skill-building workshops designed to expand and enhance the capabilities of the strategic account manager, extended team member and program leader. 

SAMA Online Training offers the same high-quality, interactive experience as our in-person workshops.

Certified Strategic Account Manager (CSAM) program provides its graduates with the skill set, mindset and behaviors to build lasting, mutual growth with strategic customers

Account management skills for sales is a fully virtual training program allows you to equip additional pockets of your sales force with skills already proven to lead to superior business results with large, critical customers.

Private group training let's SAMA be the connector for you, pairing your team’s training needs to our certification partners’ training solutions. For private groups, our training partners can offer virtual training on a schedule that works for you.

WORKSHOP OFFERINGS

UP NEXT :

SAMA Virtual Academy - October
October 5-November 5, 2020
Register

Workshops Covered:

  • SAM playbook: Foundational skills for driving superior customer results - CORE 0
  • Value co-discovery and strategic account planning - CORE 1
  • Co-creation and quantification of value - CORE 2
  • Managing the customer relationship and value journey - CORE 4
  • Leading and managing a multifunctional team - E3
  • Strategic negotiation: Changing the conversation from price to solutions - E5
  • Strategic thinking for SAM success: Putting “strategic” back in “strategic account management" - E12
  • Designing and delivering the virtual sales conversation - E13
  • Monetization of value - E16

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PRICING

North & South America

Fees (USD) 1-Day 2-Day 3-Day 4-Day
Individual Member $945 $1790 $2535 $3180
Corporate Member $895 $1690 $2385 $2980
Non-Member $1095 $2090 $2985 $3780
Fee paid at time of registration in U.S. dollars ONLY.

Europe

Fees (EURO) 1-Day 2-Day 3-Day
Non-Member €1045 €1990 €2835
Individual Member €895 €1690 €2385
Corporate Member €845 €1590 €2235
Fee paid at time of registration in Euros ONLY.

Asia-Pacific

Fees (USD) 1-Day 2-Day 3-Day
Non-Member $1095 $2090 $2985
Individual Member $945 $1790 $2535
Corporate Member $895 $1690 $2385
Fee paid at time of registration in U.S. dollars ONLY.

 

Looking for more?

 
SAMA has more than 150 on-demand webinars from leading experts in strategic and key account management. Browse by date or keyword here.

 

Additional offerings for private group training

Let SAMA be the connector for you, pairing your team’s training needs to our certification partners’ training solutions. For private groups, our training partners can offer virtual training on a schedule that works for you.
 

Don’t see exactly what you’re looking for? Our partners can co-develop with you virtual training to match your current organizational needs. For custom virtual training, contact cusimano@strategicaccounts.org.

webinars

Account management skills for sales: How to create growth and retain your most important customers

New offering for your general sales force! SAMA believes that many skills and behaviors used by strategic account managers CAN and SHOULD be cascaded down to all levels of your sales force. This fully virtual training program allows you to equip additional pockets of your sales force with skills already proven to lead to superior business results with large, critical customers.
 

Learn more

 

 

Many thanks to SAMA's top-notch providers: