SAMA EXCELLENCE AWARDS

PAST WINNERS INCLUDE A ROLL CALL OF
B2B HEAVY HITTERS

   

2018 EXCELLENCE AWARDS WINNERS

Category 1: "Outstanding internal branding of a SAM organization across the company"

Winner: Pfizer

  • 2,000 internal visits to online Center of Excellence hub in the first six weeks of implementation
  • Triple the unique user open rates for internal, SAM-branded newsletters
  • Ninety-six percent approval rating from internal attendees to the company’s first SAM Center of Excellence best practice program workshop

“One of the most structured, high-quality initiatives I've seen.” 
    - A 2018 Excellence Awards judge

DSC_0106.jpgPfizer accepting Outstanding internal branding award from SAMA's board of directors Dominiques Côté and board chairman, Jim Ford.

Category 2: "Outstanding customer account team design, management and performance"

Winner: 3M

  • Grew customer relationship and revenue 250% CAGR (Compound Annual Growth Rate) in 10 years
  • Ascended from transactional supplier to strategic preferred supplier
  • Opportunity to double the business in the next 5 years

“The size of the change with the customer was very large, both in business impact and change management. It is clear how traditional silos were broken down and integrated to create a cohesive interface with the customer that generated step change value for 3M and the customer.” 
    - A 2018 Excellence Awards judge

2018_3Mexaward.jpg3M team accepting Outstanding customer account team award at the 2018 SAMA Annual Conference.

Category 3: "Outstanding use of data and digitally-based processes to impact co-creation"

Winner: Arcadis

  • Improved passenger experience and safety, i.e., the customer’s customer
  • Increased retail sales for customer
  • Scalable solution that can be implemented with other customers, in other industries

“The relevance for the SAM and the whole notion of co-creation is stunning. The process as such is innovative, and its application is a great piece of leadership.” 
    - A 2018 Excellence Awards judge

2018_Arcadisexaward.jpgArcadis team accepting Outstanding use of data and digitally-based process award at the 2018 SAMA Annual Conference.

Category 4: "Outstanding young SAM program of the year (<5 years)"

Winner: Arcadis
Honorable Mention: Johnson Controls, Inc.

  • 15X business and market growth for global strategic customers vs. rest of business
  • Double-digit organic growth for global customers since 2014, 20% increase in largest region

“They have put in place a fast-paced journey that integrates everything from process and tools to training and capability development, as well as customer ecosystem metrics and true partnership for solutions. Demonstrates a complete integrated SAM journey with full integration for sustainability and a cultural mindset shift, including executive and Board accountability.” 
    - A 2018 Excellence Awards judge

2018_Arcadisexaward2.jpgArcadis representative accepting Outstanding young SAM program award at the 2018 SAMA Annual Conference.

Category 5: "Outstanding mature SAM program of the year (>5 years)"

Winner: 3M

“They have proven that they are a top-notch strategic account management partner. Their program is robust, proven, and seeks improvements whenever necessary to grow their business and strategic relationships.” 
    - A 2018 Excellence Awards judge

“As a leader of a mature SAM program in a global medical device company, I have an appreciation for what it takes to get C-level attention at my own company to resource and support the most important customers to our business. They have apparently used the overwhelming revenue of this program's top accounts to get the resources needed to fully embed SAM into their culture. Well done!" 
    - A 2018 Excellence Awards judge

 
2018_3Mexaward2.jpg3M representative accepting Outstanding mature SAM program award at the 2018 SAMA Annual Conference.

2017 WINNERS

"Successful implementation of value negotiation plan and subsequent execution" — Winner: 3M and DHL
"Successful implementation of value innovation within the supply chain" — Winner: Adobe
"Outstanding SAM program leadership for young programs" — Winner: DHL
"Outstanding SAM program leadership for mature programs" — Winner: Nalco Water
Special congratulations to honorable mentions:
Merck for "Outstanding SAM program leadership for young programs"
3M for "Outstanding SAM program leadership for mature programs"

2016 WINNERS

"Internal alignment of key stakeholders across the company to a strategic customer" — Winner: DHL
"Customer insights and collaborative interactions leading to a mutually successful and jointly developed customer solution" — Winner: DHL
"Outstanding SAM program leadership for young programs (<5 years)" — Winner: Johnson Controls, Building Efficiency North America division
"Outstanding SAM program leadership for mature programs (5+ years)" — Winner: Zurich Insurance

2015 WINNERS

"For use of business technology to discover and share customer insights" — Winner: DHL
"For customer-driven innovation" — Winner: DHL
"For Impact on customer metrics using a joint scorecard" — Winner: SKF

2014 WINNERS

"Superior execution of a strategic account plan resulting in mutual customer-supplier growth and profitability" — Winner: Johnson Controls, Inc.
"Excellence in efficiently segmented and integrated account coverage" — Winner: Siemens AG
"Selecting, developing and coaching the strategic account manager" — Winner: Schneider Electric