The Global Game Plan: Making KAM Work Across Markets
Successful KAM across global markets requires more than a strong central strategy. The principles may travel, but the game plan must account for the customers, systems, and context of each […]
The Winning Formation: Building a World-Class KAM Team
In this episode of the SAMA Podcast, ZS Associate Principal Amelia Summerell talks with Manasa Billa, Advisory Manager at ZS, about how one large life sciences organization used a Hypercare […]